One of American food chain restaurants is now looking for eCommerce Manager who will be in charge of developing / implementing the company's "Online Ordering Sales Strategy" and leading the team through working with cross-function to drive company online sales.
Ideal talent should have a strong sense of digital marketing, marketing technology and performance marketing skills.
Develop the Company online ordering sales strategy, including channel (paid / earned / own), calendar and campaigns to grow company online sales;
Manage both paid and non-paid channel by driving the traffic, improving the content and conversion rate
Develop Performance strategies with agency and utilising a range of techniques including SEO, paid search and re-targeting to drive online relevant traffic and CTR optimisation
Manage the ordering site (Web / APP) to ensure the easiest ordering experience through working with technical team
Manage online ordering sales platform, Improving the usability, design, content and conversion rate through ordering funnel analysis / market practices
Review new technologies and best market practice and keep the team at the forefront of developments and propose the applicable ideas into practice
Analyse online ordering campaign performance using KPI’s. Provide analytic reports of online ordering performance statistics, adjust the online ordering plan as needed to ensure the annual sales goal is met
Minimum eight years relevant experience, with at least two years people management experience. Digital media Agency is also welcomed
Demonstrated the ability of Sales-driven, data-driven
Great project management, organisational, and analytic skills
Demonstrated ability to effectively communicate at all levels of the organisation and to complete objectives utilising the commitment and cooperation of others.
Capable of managing and maintaining good relationships both internally and externally
Excellent communication and interpersonal skills as well as formal presentation capabilities
Willing to develop people within the team
Strong English verbal and written skills
About the organisation
The company has a long history in the industry. Successful candidate will be offered competitive package and clear career path.