Digital Marketing Specialist

To develop our presence in Japan market, we have a mission to lead digital marketing for the Japan market. We need a Digital Marketing Specialist who can build partnerships with internal and external partners.

You will work closely with, and report to, Japan Regional Leader and Global Business Development Leader . This is a full-time job, based in our Tokyo office.

We're looking for someone talented who is passionate about building a strong business relationship with external and internal partners to increase brand awareness and revenue.

You'll help us formulate collaboration plans, propose to partners, and supervise / execute the plans. Your performance and learning will be measured by measurable metrics.

e.g. : Traffic generated through social media platforms or The number of new users from collaboration projects. The measurements and KPI will be fixed based on your planning and discussion with leaders.


  • Managing Pinkoi Japan's official social media accounts (Facebook / Twitter / Instagram)
  • Planning and leading influencer marketing strategy
  • Writing and publishing online newsletters for Pinkoi users
  • Essential

  • Passion for design, writing, and e-commerce
  • Over one year of experience in Digital Marketing
  • Passionate about online trends and social media
  • Capable of writing Japanese copy through a marketing lens
  • Able to create content that can effectively communicate the appeal of our products and services
  • Native level in Japanese
  • Familiar with working at startups. Excited to take up new challenges.
  • Highly desirable

  • International experience and / or external local partnerships networks
  • Business level in English OR Chinese
  • Experience with using Google Analytics OR / AND Facebook Analytics
  • Experience with planning and running online ads
  • Experience with creating and editing basic videos for online consumption
  • Join us and become a Pinkoist

    Please email a cover letter and resume (in English) to hr (subject line ) . In addition, please find 3 items on Pinkoi that you think you can introduce in a creative way, and write 3 IG or Twitter posts for them.

    You should write the posts in Japanese, with the aim of bringing traffic from IG or Twitter to the Pinkoi website. You don’t need to post them on your accounts, but only send us the copy in the email.

    We will only notify those invited for an interview. Thank you for your interest.

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