Kantar Worldpanel GM Taiwan
Kantar Worldpanel
Taiwan, Taipei

Reporting to the Managing Director of Greater China, you will partner with clients to help them generate new business opportunities and provide advisory on their marketing strategies.

We help our clients turn purchase behaviour into competitive advantage as we measure, explain and advise across a host of services and capabilities.

Global experts in shopper behaviour, we help brands, retailers and government organisations to make the right decisions.

At Kantar Worldpanel, we turn purchase behaviour into competitive advantages through continuous monitoring, advanced analytics and delivering tailored solutions.

Join us and you’ll be part of 30,000 colleagues and 12 world leading research, data and insight brands at Kantar. At the heart of WPP, our unique consumer insight inspires clients to flourish in an extraordinary world.


  • Lead the commercial servicing team in the retention and commercial growth of the existing client base.
  • Develop a clear sales and marketing strategy and plan in alignment with global / regional strategy.
  • Develop the company commercially, identifying opportunities, evaluating feasibility and recommending new products and services for future growth based on client / market needs.
  • Ensure alignment between business growth expectations and the business operation strategy, evaluating internal resources and investment needs in infrastructure, technology and people.
  • Leading the commercial and operations management and teams to continually identify Business Process Improvement.
  • Lead the management team to continually improve Career Development and Learning and Development planning for all staff.
  • Coordinate ongoing company financial performance in line with targets and budgets.
  • Resolving any contractual or operational issues to increase customer satisfaction whilst improving the Kantar Worldpanel brand in Taiwan.

    To succeed in this role, you will be a visionary, future-focused business leader adept at engaging and influencing at C-

    level. Results-focused, you will be capable of driving through complexity to deliver successful outcomes. You will continue to develop our offer in Taiwan to ensure we bring the best service to our clients and be their preferred strategic partner.

    Candidates should demonstrate the following experience :

  • Solid grounding in managing syndicated service agencies or marketing services companies (e.g. CRM / Market Research / Shopper activation agencies) in Taiwan.
  • Evidenced in partnering with senior clients to positively challenge and disrupt to identify the key issues and provide effective solutions to deliver financial objectives.
  • Demonstrable evidence of delivering successful and profitable outcomes through strategic ability to develop effective business plans.
  • Demonstrate strong leadership and be able to work well within a highly matrix structure (Country MD, Regional CEO, Business Leaders, Regional Practice Leaders, etc.).
  • Possess strong experience in project / process management and operations.
  • Experience and knowledge of the Taiwan FMCG market and local language (mandarin) are highly desirable but not essential.
  • About Kantar Worldpanel

    Kantar Worldpanel is the world leader in consumer knowledge and insights based on continuous consumer panels. Combining market monitoring, advanced analytics and tailored market research solutions we deliver both the big picture and the fine detail that inspire successful actions by our clients.

    Our expertise about what people buy or use and why has become the market currency for brand owners, retailers, market analysts and government organisations internationally

    We are increasingly recognised as a company that prioritises its people, focussing on successful careers and workplace cultures (recognised as an employer of choice in the UK, Ireland, France, Spain, Mexico, Brazil and Greater China).

    Just as our clients are at the centre of everything we do, our people are the foundation and we have the same levels of passion and commitment to them and their careers with us.

    With over 60 years’ experience, a team of 3,500, and services covering 60 countries directly or through partners, we deliver High Definition Inspiration™ in fields as diverse as FMCG, impulse products, fashion, baby, telecommunications and entertainment, among many others.

    Kantar Worldpanel is part of Kantar, one of the world's largest insight, information and consultancy networks. Kantar is the data investment management division of WPP.

    Additional info

    As a GM for Kantar Worldpanel Taiwan, you are part of the senior management responsible for all commercial and operations staff (approximately 70 headcount) with a remit to continuously drive revenue and profit growth through increasing client satisfaction, employee engagement and developing future product and service portfolio.

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