Brand Manager
Spring Professional
Taiwan
12天前

Location : Taipei

  • Develop and formulate holistic marketing programs; build brand awareness & customers’ activation with effective promotion tactics.
  • AnP budget planning & control.
  • Closely work with advertising, research & PR agencies & key accounts in the execution of value-added marketing and sales programs.
  • Campaign performance review based on business data & market research analysis; define issues & carry out sensible action plan to mitigate risk and nurture opportunity.
  • Work closely and provide local market insight to regional team on New Product Development; formulate mid-term product launch plan with PnL projection.
  • Hand on experience in yearly budget planning, effective ROI, A & P control & sales forecast.
  • Launch and manage Health Club for loyalty program.
  • Requirement :

  • At least 4 years related working experience in consumer product marketing fields, FMCG food related experience is preferred.
  • A proactive, energetic approach to business with strong ownership.
  • Be able to work under time pressure.
  • Keen to receive new challenges for multi-functional tasks.
  • Self-motivated with good learning attitude.
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