1. Support Manager to build brand equity for assigned category / brands, both near term and long term development and communication clear expectations and objectives to internal and external2.
Plan and execute marketing programs to build brand equity for assigned category / brands, both near term and long term3.
Development and communication of clear expectations and objectives to internal and external partners, motivate team work to strive for company result4.
Monitor & analyse sales and market information, to thoroughly understand the consumer and competitive frames, and communicate findings to management on a regular basis5.
Assist in the management of product profitability for assigned category / brands, targeting to deliver or better the agreed budgets (NR and profitability)6.
Process and manage A&C spending against Budget, issuing monthly rolling summary of expenditure and processing invoices promptly7.
Assist on consumer research, ensure marketing strategies are underpinned by consumer understanding8. Undertake other tasks as required by the company
2-3 years of experience. This position holder has oversight of the Taiwan Marketing and Category Planning Activation function.
He / she has a strong working relationship with the local functional heads of marketing, sales, finance and CS&L.