Category Planning & Activation Manager
Michael Page

About Our Client

Our client is a well-known FMCG company in the world. They always trying to look for ways to brighten human's future. They are now looking for a Category Planning & Activation Manager to engage with their customers.

Job Description

  • Develop and implement long term commercial growth strategies across channel / business.
  • Companywide trade marketing planning and management : budgeting, measuring, incentivizing.
  • Lead SMPA process to develop effective commercial plans for excellent execution of 5P plans.
  • Lead new product launch process for successful in store execution.
  • Apply commercial principles to drive profitable growth and competitive advantage throughout commercial teams.
  • Actively engage with other leaders to create the sales vision and drive the long term success.
  • Coach overall teams to deliver commercial results.
  • Build profound shopper & customer insight through various data sources and in-depth business analysis.
  • Effectively embed the insights to commercial team for the competitive short and long term commercial planning.
  • Manage various data sources and lead the researches to gain the meaningful business implications.
  • The Successful Applicant

  • At least 5 years solid trade marketing experience in FMCG industry
  • Strong analytical, planning and negotiation skills with a sound understanding of sales and marketing decisions.
  • Managing merchandising agencies & POSM agencies is required.
  • Closely work with marketing to develop shopper marketing programs.
  • Strong consensus building skills, with cross-functional leadership experience.
  • High level of integrity with a demonstrable passion, inner strength and professional maturity.
  • Good spoken & written English.
  • What's on Offer

  • Competitive salary package and benefit
  • Warm and harmonious working environment
  • Contact : Ivan MoQuote job ref : 4069558+886 2 8729 8248 Category Planning & Activation Manager From email

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