Market Research & Customer Insight Manager
Genzyme
Taipei,
8天前

JOB PURPOSE :

Market research & customer insight manager ensures MCO and Business Units are at the forefront of Market, Competitive & Consumer insights , in support of business priorities and strategic imperatives.

KEY ACCOUNTABILITIES :

Market, Competition & Customer Intelligence

  • Assess and scope customer / market research Projects in line with business priorities & strategic imperatives , recommending appropriate research approach & methodology.
  • Scout, consolidate & share industry, competitive and market reports in business areas of-interest with key stakeholders (Management, Business Units).
  • Includig to design tailored reports with focused content.

  • Support key business functions (eg. Market Access) to design & implement intelligence reports on environment & policy.
  • Manage secondary market research & data systems (eg. IQVIA sales data) , while ensuring optimal access & usability by Business Units & stakeholders.
  • Develop & maintain repository of industry & market research reports (Sanofi-conducted and otherwise).
  • Closely collaborate with Procurement and other key business partner to source, contract & management market research Agencies , monitoring their effectiveness and ensuring projects are conducted in accordance with business objectives, Sanofi standards and practices.
  • Other Remarks

  • Perform other duties as assigned by Management.
  • Sanofi employees are to be accountable for own’s responsibility in avoiding health risk (Health), preventing accidents (Safety) and environment protection (Environment).
  • Involvement in any business-related activities must comply with HSE policy.

    JOB-HOLDER REQUIREMENTS :

    Education / Expereince

  • University / College graduated with pharmacy or business related degree.
  • At least 3 years of working experience in market research
  • Multinational Pharmaceutial company experience is preferred
  • Core Competencies / Skills

  • Strategic thinking
  • Business acumen
  • Cooperate transversally
  • Analytic skill
  • Good command of English in reading, writing and conversation
  • Good presentation skill
  • Interpersonal skill
  • At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers.

    We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.

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