Your Responsibilities :
Formulate and implement product marketing goals, strategies, plans and programs to ensure share of market and profitability of products.
Work together with medical team & other cross functional team to ensure drive the product strategies and deliver the product position to achieve the business goals.
Execute the overall product marketing activities and programs such as symposium, forums and overseas congress etc.
External Experts management & understanding the ongoing customer insights to ensure deliver the competitive product promotion.
Develop and implement product knowledge training and product communication tools (e.g eDA, patient education kits).
Ensure effective control and monitor of marketing results within designated budgets & update monthly rolling forecast on monthly DRM meeting.
Work together with above country team to prepare NPI launch plan if any and accountable for the launch readiness.
Analyse competitive position of company products and recommend price structures.
Communicate with field forces on sales campaigns and marketing activities and monitor follow-through
Prepare product forecast for adequate stock
Basic qualifications :
At least 3 years marketing experience in pharmaceutical / OTC industry
Understanding and appreciation of pharmaceutical market situation and trends : customers / competitors / regulations
Development of marketing and action plans
Demonstrated good written and communication skills
Demonstrated persuasive and influential ability
Preferred qualifications :
Strategic planning and organization skills
Excellent written and verbal communication skills
Maximizing performance with integrity
Accountability for achievement
Persuasive and influential ability
Teamwork and collaboration
Resilience and tenacity
Why GSK? :
At GSK, our mission is to improve the quality of human life by enabling people to do more, feel better and live longer. Our three world-
leading businesses research and deliver innovative medicines, vaccines and consumer healthcare products. We need a talented and motivated workforce to deliver against our strategy.
To achieve this, we strive to attract the best people and to create an environment that empowers and inspires.