General Purpose :
Manage the product marketing position for the Cases and Cooling product line.
The experienced Product Manager will work closely with product management, sales, marketing and ODM / Supplier partners to bring product to the designated market with deep knowledge of gaming PC industry Position Summary, Responsibilities and Expectations :
Define product roadmap, business case and manage product requirements
Develop product positioning and messaging that differentiates products in the market
Management of the complete product line life cycle from strategic planning to EOL
Providing business leadership to the cross functional product development team throughout design, development to product releases.
Define product features sets by understanding user needs and how they transformed into user experiences
Train the sales teams on new products and develop the sales tools that support the selling process of the products
Develop market intelligence and research and develop insights based on market trends
Be the expert on competition and develop strategy to win
Develop content and collateral including sales and partner presentations, white papers, datasheets, box copy, customer case studies, website content, etc.
Provide external interface including customer and executive presentations, press and industry analyst briefings
Essential Skills and Experience :
Bachelor's degree or above - Marketing or engineering degree, MBA a plus.
7 to 10 years of product marketing experience, consumer products and gaming consumer products preferred
Language : fluent in Chinese, conversant in English
Highly knowledgeable in marketing communication and product development processes
Team player with strong leadership and communication skill
Willing to travel, domestic and international, up to 30%.